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Is The Key To Selling Lad-Lit Marketing To Women?
Wow, I had no idea that the publishing world was writing off “lad lit” fourteen years ago… but it’s true. In 2004, Publisher’s Weekly published an article titled “Lad Lit Hits the Skids”, and it was kind of frightening to read. What if publishers created a subgenre and nobody read it? In the case of “lad…
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On The Lad-Lit Genre
If I were asked what genre my novel-in-progress could be described as, my instinct would be to say “lad-lit.” It sort of fits, according to this definition: n. A literary genre that features books written by men and focusing on young, male characters, particularly those who are selfish, insensitive, and afraid of commitment. This may…
