Is The Key To Selling Lad-Lit Marketing To Women?

Wow, I had no idea that the publishing world was writing off “lad lit” fourteen years ago… but it’s true. In 2004, Publisher’s Weekly published an article titled “Lad Lit Hits the Skids”, and it was kind of frightening to read. What if publishers created a subgenre and nobody read it? In the case of “ladContinue reading “Is The Key To Selling Lad-Lit Marketing To Women?”